Moet Hennessy is introducing a new line of Belvedere, premium-grade vodka well-known amongst clubbers and bar-goers of the world this July. Belvedere 1X is Belvedere Pure’s fashionable twin, targeting high-end consumers in the trendiest clubs around the world. Belvedere 1X is a blended vodka made from 9 different flavors including guarana, eucalytus, black cherry, ginseng and etc. Moet Hennessy aims to set a new standard in vodka market, calling their newest line of Belvedere “prestige-grade” vodka.
The electric pink graffiti design imposed on black background definitely screams everything club-and-lounge. Andre, the designer behind Louis Vuitton Monogram conceptualized the bottle as well as Belvedere 1X’s character, Mr. 1X (see after the jump.)
I actually got a chance to taste it. The one I had was 100 proof (50% by alcohol volume), but commercial version of 1X will be 80 proof. When I drank it chilled it was a fuse of herbal blast of energy and pink lasers.
Read more, see more pictures, view invitation and map to the venue after the jump.
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